The brief
Simplefit runs gyms built around smart machines that set the weight and track progress for each member. The site had to explain a new kind of gym quickly and push visitors to start for $1.
What shipped
A Webflow site with a single, repeated call to action: join for $1 or book a free trial. Membership plans are compared side by side, and short explainers cover circuit training and who the gym is for.
Under the hood
- Webflow with Interactions for motion
- Location and membership pages

